The first post...

First, I would like to greet all the audience for the first post of this blog. I am sure no one reads it at the time I post it but I really hope it is not going to waste and that people will read this post in the future.

This blog is dedicated to present the technology to entrepreneurs, non-technological people, and technological people who are interested in gaining a wide technological perspective.

I contemplated about the way I should open this first post and I figured out there is nothing more appropriate than the sentence: “To know nothing is bad, to learn nothing is worse”. This sentence is part of the “survival culture” of the Serer tribe which is far from being a technological tribe. The Serer tribe uses the concept of constant learning in order to well adjust to its surrounding. In my opinion, the biggest challenge of the modern society is to adjust to the changes in our day-to-day life. The ever-changing surrounding is caused by the technological changes and the change in our perspective as a society.

As you can read, this post is more philosophical that technological but it is required to understand the drive of this blog. Now I will show some historical processes that can serve as indicators.

The industrial revolution and its rejection by the society was a very significant process. Until the revolution, every product was hand made and included some personal characteristics of the customer. As a customer you would go to the tailor and ask to make your suit with silver buttons and tight sleeves. The industrial revolution just changed the way we used to buy and reduced the personalization level we could get. Today we combine the commodity aspect with the ability to add our personal touch. Our society wanted the “personal touch” in our products and therefore we have examples like SMART, ringtones, and skins for software we use. The industrial revolution came to serve the industry in lowering the costs and produce more products. Only recently the balance between the industry and the customers regained with the ability to have that personal touch again in our products.

The second process is the evolution of the real and the virtual. The main focus on reality served us well for centuries. We produced smart tools to serve our daily tasks and our art reflected this perception. As technology evolved, the virtual took a more significant place. Movies combined aliens, men, and robots. There are many tools to serve the virtual aspects like the famous tamagutchi and supplementary accessories. Today, we see the movement towards a combined world of real and virtual. We live our life in the real world but we still have our masks for the cyber space. We play with identities and confuse real with virtual so much, that we need “reality shows” to see what reality is in the virtual domain of the television to serve as an anchor. We go to hang out with friends in pubs, return home and log on to places like There.com where we have our community and friends. The line between real and virtual is blurred and in the future we will see a total convergence between the real and the virtual to make our experience richer.

Mcluhan describes technology as the extension of man. The next paradigm is not the enhancement of existing skills but the shift to alternative ones.

I hope you enjoy your stay here and welcome you to return.